Many people decide they want to start a home-based business but really have no idea what to do, how to start, how to build a business, what to sell, or how to succeed. This is understandable because it seems that everything out there about starting your own home-based business is some sort of “opportunity” that guarantees you will make $5,000 per day by posting a couple things to Google, or that filling out a couple of surveys can make you tons of money. Let me clear things up right now, there is no such thing as “easy money”, there is no such thing as online “opportunities”, because these are simply marketing tactics used by shady online businesses.

Instead, you have to take some sound online principles and make your own opportunities happen, because the opportunities you see online are simply going to take your money and leave you with no valuable information.

So you want to start an online business and don’t know where to start? That’s alright, because I am going to give you what you need to not only get started, but how to pick the right products/services so that you can build a quality six-figure business that you can easily grow to be even bigger with time.

First, here are the tools you need if you want to start a good home-based business:

1 – A website

In this day and age, you will need a website in order to reach a greater audience. This also allows you to advertise your products easily to anyone who visits.

2 – An autoresponder service

This is a service that allows you to capture the names and email addresses of people who visit your website, meaning you can send emails to market your products to all these people. The bigger your list of names, the more money you can expect to make.

3 – Generating traffic

You have to figure out how to get the most people possible to your website. Avoid paid traffic, as this produces less than optimal results. Free techniques of marketing such as article marketing seem to work best.

4 – Products

You need your own products, whether they are physical products or digital products is up to you. In our ever-increasing digital age, building products that can be used and sent online will give you the best results

How to scale your business to over six-figures?

Creation of digital products is the answer. Things like ebook, MP3′s, videos, and online consulting are the answer to building a quality home-based six-figure business. The reason is because all of these product are free to produce, take no room to store, and are free to send to your customers. And on top of this, once you create the product once, it makes you money over and over again, meaning it works on autopilot, which is the best way to leverage your time and build a big income.