Imagine you are driving a car on an empty road at midnight with no lights and sign boards and you’re far away from home. What will be you next move? Confused in the middle of the road? This is what happens when people start a home based business opportunity without doing the adequate research or preparation.Thousands of home based business opportunities are available in the market. However, selecting the best one which suits your requirements can be the toughest job. Here are some basic steps which you’ll need to consider before taking up any business.Explore Your Options:Take some time to explore various opportunities available in the market rather than jumping on the first thing that you come across. Explore the net, read some books or ask your colleagues for ideas and jot down your favoritesMatch Your Interest:Out of various options you selected, choose the one that matches your interests, goals, abilities and revenue. Don’t select a business for just the heck of doing it. Consider all the possibilities and select the one that you’ll love doing and the one which is worth doing.Research on Competition and Market:Now you have a direction because you have selected 1 out of thousand available businesses. First try to know more about the business by doing a thorough research. Then understand and analyze your competition and you target audience. This way you won’t the beating around the bush and you’ll hit the target accurately.List Down Essential Things Needed Your To Start:Jot down all the essential things which you’ll require to start your business. The important resources which you will need to own are desktop or a notebook, internet connection, headset with microphone etc. Remember that one of the reasons you choose a home based business opportunity is to cut down your overhead costs. Therefore, try to make use of all the possible things available at home.Safety Measures:Do not start any business without knowing the consequences and safety measures of the business. For example, if your business involves usage of chemicals or flammable substances, avoid direct contact and keep them away from the reach of children, if any.Investment Planning:Consider the cost involved in starting the business and the source of finance. Your business won’t fetch you immediate income. It will take certain months or years to develop and flourish. So it’s always important and wise to keep extra money aside for sustaining your expenses.Laws and Compliance:Different countries and cities have different set of rules and regulations for a home based business. Check what are the essential laws and rules necessary for you to abide. Also most of the countries have tax benefits for home based business opportunities, which will come handy to you.Insure Your Business:Most of the businesses today can be insured. Check with local agents to understand which plan will suit your type of business. By insuring, you can minimize your wrists and you’ll be able to protect your business from loss.Set Realistic Goals:People with a fixed goal succeed because they know where they are going. Set your target but be realistic while setting it. Setting unrealistic goals and not achieving it will break your confidence and can act as a barrier for your business.Family Support:One of the advantages of home business is that it takes you closer to you family. This can improve your relationship and profits at the same time. If your business involves some easy tasks which can be handed by anyone in your family, you can ask them for support and generate extra income in lesser time.These simple and basic rules can avoid unexpected confusion and help you to set a clear path for your business. If done with proper planning and research, a home based business opportunity can turn into a huge business. Remember, you are the owner of this business and only your pro-activeness can make it a success. So, plan well and get started.Make it a great dayDarrell Lischka
Effective Marketing Strategies in Product Creation
Marketing includes matters such as pricing and packaging of the product and creation of demand by advertising and sales campaigns. There are other options, of course, like product creation, resale rights marketing, joint ventures and the likes, but they are merely secondary to the above.
If you take the freelance route, it is important to ensure that all rights to profit from the final product, or any materials produced in its making, remain yours. Bookkeeping, physical product creation or delivery of goods can be done better with specialized help. Determining the purpose of the product is vital in niche product creation.
Implementation of Methodology – The choice of implementation of Six Sigma methodology depends on whether development is required on existing processes (DMAIC) or on new process/product design creation (DMADV). Determining what you really want to sell, something that you can be relaxed selling is the first step at the creation of a niche product. With the technological advancements in the hosting industry, from automated control panels and scripts that simplify creation of accounts; to complete turnkey solutions, there is no excessive need to worry about spending time on the actual product sold to the customer.
For instance, you should be prepared to either perform yourself or to subcontract the completion of the following tasks:- Product idea research (are there any existing products or patents already existing for this idea)- Product specification document training (what it will do, how it will look, how will it be powered, and how the user will interface with it)- Marketing study (what it will be named, who would buy this, how much would they pay, how will we get customers to purchase the product)- Schematic or electronic circuit design process- Creation of a bill of material or BOM and an approved vendor’s list or AVL for each component in the design, preferably with multiple sources identified, with a BOM and AVL for each assembly level in the product- Printed circuit board layout design process (single sided board, double sided board, or multilayer board; size of the PCB; board material)- Mechanical packaging design with user interfaces (displays, buttons, switches, key. This removes all product creation costs from your budget as a marketer.
No other database of affiliate programs offers such a possibility for profit on either the affiliate side or the product creation site. Your chosen niche should allow for the creation of more than one product or service.
There are several marketing strategies that are necessary in the creation of a successful e-commerce web site – Email marketing (broadcasting) of prospects/customers – Effective use of auto responders (generate automatic email messages) – Online Newsletter – Online Form / Survey to capture your prospect’s email address – Electronic Product Delivery (if you sold a digital product) – Advertisement (Ad) Tracking – Back End Sales – Affiliate program etc.
A Simple Product Creation and Product Launching Formula
If you tried to think of people involved in product creation, who would come to mind? You may think of Edison, Franklin, or maybe Henry Ford. Would you ever think of yourself as someone who can create a quality product? Product creation is actually relatively easy and product launching is not that tough either! If you follow a few easy to understand steps, you could be starting the product creation and product launching process sooner than you think.
The first step in creating your information product is to know and understand your market. This can be very time-consuming, especially if you are unsure of what to do or where to look to know your market. Studying your niche market and understanding the buzz words and buying patterns can ease the process dramatically. Personally, I would recommend networking with someone who has had success in the niche market you are considering and learn from their results. If they are into product creation and not very business savvy expect some hesitation. If they only sell products and have nothing to do with product launching or product creation you may your first affiliate (sales person)! Something else you can use to find hot trends is with the Google Trends tool.
The second step is the product creation process. Take your niche market and brainstorm ideas and topics relating to it. There are a lot of product launching contests going on recently relating to a newly created internet marketing tool. There are so many aspects to the mentioned niche that literally, and unfortunately, anything can be considered an Internet Marketing tool. The reason that anyone can basically create an Internet Marketing tool is because of something called Private Label Rights products.
What I use private label rights products for, and highly recommend them in this specific manner, is to cure writer’s block especially when it is lingering. Many people base their entire product creation and product launching on a private label rights product. This is where you can start to shine and build a strong brand for yourself. If you set goals for yourself, short-term goals to be exact, you can see your product creation come into being much faster and there is a good chance with less revision needed. If you keep hitting time restraint road blocks; however there is nothing wrong with a slow and steady approach, you can consider outsourcing portions of your project. Outsourcing can be an extremely huge benefit or just as great of a disaster.
You can find someone to outsource work to at a freelance site such as Guru.com or eLance.com. When reviewing proposals it is almost mandatory you perform a background check on them as you are in essence hiring them. Doing a background check on freelancers is as easy as asking for samples of their work and reviewing feedback on the freelance site from previous customers. Depending on the size and requirements of your project this can add up to a decent sized investment, so caution is very important. One tip I always recommend to people looking to hire an individual is to ask them what they can provide you that no one else can. This simple question gives them a chance to “toot their own horn” and acknowledge where they feel most competent as far as their skill set.
The final portion of the product creation and product launching formula is the launch. This can literally make or break the effort, time, and maybe (if you invested) money you put in to your project. There are numerous aspects to product launching and although their relevance is debated in terms to their effect, experts agree all must be followed. The person in your field who you asked for product advice from can help you substantially if you have kept in touch. If not, the first thing you need to do is to create a visually appealing website with flawless design work.
I also mentioned outsourcing before, this is one aspect of product launching I have little strength in and I always outsource this portion. The website does not have to be large however the content (ad copy in Internet Marketing) must be stellar and as perfect as possible. This is where advertising knowledge or experience is beneficial. When the site is set up you now put a lead capture form on your website.
I put two lead capture pages on all products I create on the internet and is one of the best methods of getting a solid start when you are in the product launching stage. When you gain information from a prospect or someone looking to get paid for referring sales you are able to provide them updates or specials. Many people abuse their prospect or affiliate lists by in turn emailing them with a new product daily and I find the recommendations to be totally unrelated to their original need, problem, or interest.
Another stage in the product launching stage is creating a free report or demo version of your product to entice the product to sign up to your email list. Using proper follow up with this can help generate numerous sales for you. One thing you need to ensure is that your free product completely relates to your main product that you are looking to sell.
You are now ready to advertise your product launching to customers as well as the opportunity to sell for affiliates. This is the single aspect that many product creations and launches fail on. It is actually not entirely difficult. One thing you can do is write articles (and a good amount of them) on topics relating to your product. I am a huge advocate of giving a solution in forums. When you join a forum you are normally offered the opportunity to create a signature. In your signature, you should enter the link to your opt-in or lead capture page. When you respond to posts, you are advertising your opportunity.
It is not impossible to create a product and it does not have to take a long time. You need to setup a plan and stick to it. If you get stuck, look at similar and successful products to your own and try and see how they did it. When you sit down and brainstorm you will be surprised with what you can imagine.